Mexican social media star Juan Luis Lagunas Rosales aka El Pirata de Culiacan is reportedly dead after a shooting outside a bar in his homeland. According to the Facebook page for Guardia Nocturna, Rosales was shot dead outside of a bar in Zapopan, Jalisco, Mexico. While El Diario reports that Rosales that 15 shots were fired during the attack which occurred outside of a bar named Menta2 Cantaros. Authorities believe that there were four separate attackers involved in the shooting. They were armed with “long guns.”
According to posts on his Instagram page, Rosales was an alcoholic and dreamed of one day becoming a singer. His social media stardom began during the summer of 2015 when a video of him drinking a bottle of vodka and falling over went viral. At the time of his death, Rosales had over 260,000 followers on Instagram and nearly 1 million likes on Facebook.
Here’s what you need to know:
1. Rosales Had Recently Made a Video that Insulted the Leader of a Local Drug Cartel
In the weeks leading up to his death, Rosales had made a video in which he made fun of the Jalisco Cartel Nueva Generacion, El Mencho, reports El Diario. Authorities have not said if this video is being directly linked to the shooting. Rosales videos usually involve him drinking heavily or using drugs.
The seen outside of the bar:
El Diario says that Rosales was shot dead while he sat at a table in the bar. A few hours previously, he had uploaded a video inviting people to join him at Menta2 Cantaros. A woman who was drinking with him was also shot. She is being treated at a private hospital for non-life threatening injuries.
2. Rosales Had Been Asked to Appear in the Videos of Several Music Groups
There was a more controversial element to Rosales hi-jinks. In one photo, Rosales posted a photo showing him with high-powered assault rifles. La Silla Rota reports that this led to bands, “Codigo FN, Enigma Norteno, Larry Hernandez, Menos de Culiacan, Los Nuevos Rebeldes and Titanes de Durango,” asking him to appear in music videos.
3. Rosales Was Abandoned by Both of His Parents
La Silla Rota reports that Rosales was a native of Navolato, Sinaloa. In a June 2017 feature in En Pareja, it’s noted that while “keeping his smile,” Rosales said that he was abandoned by his mother and that he never knew his father. At the age of 14, Rosales ran away from his grandmother’s house.
4. In July 2017, Rosales Said that He Planned to Leave His Life of Excess
Debate reported in the summer of 2017 that Rosales was arrested in Tijuana after he was found drunk in a nightclub named Las Pulgas. He was charged with underage drinking and public drunkenness.
5. Rosales’ Legions of Fans Have Taken to Social Media to Mourn the Star
Rosales’ fans have taken to social media to mourn the slain star. El Diario has published a list of memes that celebrate his life. Here are some of the most poignant tributes left on social media:
Dawg they really murked el pirata de culiacan lmaoooo 🙁
— alberto (@az___92) December 19, 2017